Festival of Marketing – London 8-10 October 2013 – My selection of #FoM13 tweets related to branding and social media

The Festival of Marketing in London it’s A week-long celebration of change, inspired by the Modern Marketing Manifesto from Econsultancy and Marketing Week, our take on the state of the discipline and the challenges every marketer should be focusing on. In five interconnected events plus a Festival Fringe series, we’ll look at the disruptions, inventions,…

Pure Branding. A Master-Class by Steve Jobs Presenting ‘Think Different’ Apple Campaign

I discovered recently the video I am now sharing with you, thanks to one contribution in one of the LinkedIn groups I am member. I already knew the ‘Think Different’ mytical ad. But I was not aware of the existence of this speech by Steve Jobs explaining the campaign. This is merely a 6 minutes…