One Billion Views for New Youtube Video by PSY? No. People Rather Dislike A Disgusting Gentleman M/V

PSY launched 13 April 2013 the highly awaited new production, after global Youtube mega hit ‘Gangnam Style’. New Youtube video and song is ‘Gentleman M/V’. As expected, number of views have exploded within the first hours after its launching. It broke the 20 million views just after 24h. This is leading some to consider that…

The Funniest Thing Ever? Some Metrics About Youtube Video ‘How Animals Eat Their Food’ by Mister Epic Mann

Mister Epic Mann, ‘one of a kind’, is one of these Youtube video channels run by anonymous amateur people wanting to create new content. Many hope to become Youtube stars. Only few of them reach their goal. Apparently, Mister Epic Mann is becoming a global Youtube comic star with their video number 31. Comic videos…

Pope Francis: an initial warm welcome. Social Media Content Analysis-MRI

NOTA: (Spanish) Puede acceder aquí al estudio sobre los 100 primeros tuits del Papa Francisco: su impacto, la influencia con respecto a otros líderes, temas tratados: Análisis de impacto de los 100 primeros tuits del Papa Francisco. *** Agentinian Jorge Mario Bergoglio was elected Pope of the Catholic Church by 13 march 2013. He has…

All tweets of Pope Benedict XVI @Pontifex – Content analysis and metrics of impact

We have archived all 39 tweets by Pope Benedict XVI in Twitter account @Pontifex and other 8 languages accounts. You can find it in a specific blog we have created to analyze Pope Benedict XVI Twitter activity. The blog is @Pontifex Content & Impact (access here). Since 28 February 2013, 8pm Central European Time, The…

Social Media Management Strategy. Social Media Engagement. A selection of tweets from #wfwebinar by Wildfire by Google

Join @papayamaya & @jowyang today to learn the 4 key strategies social media marketers need to know for success in 2013. You in? #wfwebinar — Wildfire by Google (@wildfireapp) February 6, 2013 The Road to ROI: Four Social Strategies Every Brand Needs to Know in 2013 . The Road to ROI: Four Social Strategies Every…

Pure Branding. A Master-Class by Steve Jobs Presenting ‘Think Different’ Apple Campaign

I discovered recently the video I am now sharing with you, thanks to one contribution in one of the LinkedIn groups I am member. I already knew the ‘Think Different’ mytical ad. But I was not aware of the existence of this speech by Steve Jobs explaining the campaign. This is merely a 6 minutes…

Las imágenes de España. Informe Marca España 2012. Universidad de Navarra.

. . Puede descargar aquí el pdf con los resultados y conclusiones principales del Informe Imagen de España 2012. Se trata de un estudio basado en el análisis sistemático de las fotos utilizadas para ilustrar noticias sobre España a lo largo de 2012 desde el extranjero. Se  trata de un innovador mecanismo de análisis cuantitativo…